"...Bond was a man who proclaimed his status by his possessions - the supercharged Bentley, the Macedonian
blend extra-strength cigarettes with three gold rings round the butt
specially made for him by Morlands of Grosvenor Street, the Rolex Oyster
Perpetual watch, even the Pinaud Elixir, ‘that prince amongst
shampoos’, that he used to wash his hair."